Okay...
I read this article earlier this week at Advergirl, and have been thinking about it and alluding to its content ever since. But it's so good, I figured I'd just post it and share the love.
Just remember this before you read it: A good ad agency doesn't just make you ads, they help you make your brand and find your brand's authentic voice. This is something Meyer & Wallis is tremendously skilled at, having helped a bank and a realty company (among others) completely redesign and then relaunch their brand with staggering results. We're good at this stuff.
So read the pdf. If the possibility of connecting with consumers via social media in such a powerful and authentic way sounds appealing but out of reach, call us. We are an interactive marketing agency with a firm grasp on what it means to present an authentic brand to consumers.