At Meyer&Wallis, we know a thing or two about hospital marketing: How to differentiate a facility from its competition, how to identify unique services or characteristics and claim them in the marketplace... but, in this economy, it seems like the task of healthcare marketing isn't just about which hospital anymore, it's about going to the hospital at all.

According to a recent survey of adults 45 and older on The Best Life, by Philip Moeller:
  • 22% have delayed seeing a doctor or other medical professional;
  • 16% have cut back on preventive care activities, such as flu shots or annual screenings;
  • 15% have either skipped doses of their prescribed medications or taken less than the prescribed dose;
  • 14% have decided not to fill a prescription at all;
  • 14% have cut back on their medical care;
Virtually every provider of healthcare is facing a downturn in traffic in this economy. That's not only bad for business, it's bad for our health!

So, if you're an individual, remember that one of the best investments you can make is in your own health. Don't stop taking care of yourself, even in this economic downturn.

And if you work at a hospital or other healthcare provider currently experiencing the phenomenon described above, maybe we should talk. Meyer & Wallis is a full service advertising agency with years of experience working on behalf of hospitals, blood centers, etc. Let us help you not only keep patients coming to your hospital, but choosing you over your competition.